At TomoWork, we believe that Abilities, Belonging, Leadership, Empowerment (A.B.L.E) are the key success factors in achieving the goal of an inclusive workplace. We embarked on the TomoWork A.B.L.E. Webinar series at the height of COVID-19, when we were seeking stability in a time of uncertainty. We felt that this was a crucial time to foreground the importance of Diversity & Inclusion by opening up a dialogue on how Persons with Disabilities & Corporates can work in tandem to build inclusive ecosystems.Going forward, we want to ensure that we uplift everyone as we recover, rebuild, and reach new heights.
For the first instalment in our series, we dove into employment success stories & learned how PWDs can better showcase one’s abilities during their job search. This webinar gave insights into how our panellists with disabilities took steps to be career-ready & secured their dream digital jobs.
We picked up how PWDs could pitch themselves at interviews to highlight their strengths while effectively communicating their needs to potential employers.
Ms. Teo Zi Lin shared that mentioning one’s disability at the interview’s end helps retain the spotlight on one’s abilities & how one can value-add to the organisation. Knowing how and when to mention one’s disability are among the many strategies to better advocate for oneself.
Find out more by clicking on our highlights video!
In the second webinar, our panellists from Facebook, Apple & Deloitte delved into what a ‘sense of belonging’ in the workplace means to them & how they undertook efforts to contribute to an inclusive ecosystem in their organisations. From finding common topics to better connect with colleagues, being open about their accessibility needs & being proactive about championing disability awareness, these panellists gave us an insight into how we can all play our part to create an inclusive environment in the workplace.
During this webinar, Mr. Hosea Lai, Head of Social Impact (CSR), APAC at LinkedIn & Ms. Sophie Guerin, Head of Diversity & Inclusion, APAC from Johnson & Johnson explored ways companies can pursue inclusive growth given the current global pandemic. With the unprecedented disruption brought about by COVID-19, our panellists emphasised the need for creative solutions to ensure that we pursue economic growth while uplifting everyone, including Persons with Disabilities & other marginalised communities, in the process.
Ms Sophie Guerin, for instance, learns about what motivates her senior management team & pitches her D&I strategies according to their approach. Similarly, Mr Hosea Lai has taken concrete steps at LinkedIn to narrow the network gap for individuals from less privileged backgrounds to level the playing field. They also agreed that inclusive growth requires a two-pronged approach, where ground-up Employee Resource Groups & top management have to work together to create a culture where individuals are able to bring their authentic selves to the organisation. To them, this creates a win-win situation as employees & employers can all contribute effectively to the company’s progress.
We were proud to conclude the A.B.L.E. Webinar Series with our fourth webinar, ‘The Power of Building an Inclusive Brand & Empowering the Differently Abled Community. ’ Co-hosted with Facebook, this event provided us with inside scoops on inclusive branding from Diversity & Inclusion thought leaders at Facebook, The Valuable 500 & SG Enable.
Ms. Catherine Flynn, Global Director of Gaming & Audiences Marketing, Facebook, emphasised that in order to be genuine when engaging your target audience, it’s very crucial for business to have a clear direction on their brand purpose & values before branding themselves as “inclusive”. Further, Ms. Marianne Waite, Director of Inclusive Brands at The Valuable 500, reminded us the importance of empowering individuals, including Differently Abled communities, to address the underlying issues and maintain business sustainability.
Together, our panellists made a strong case for inclusive branding as a useful tool to create unique brand experiences for a diverse consumer base, including PWDs. Further, they came equipped with facts & numbers to show that inclusive branding & representing PWDs in corporate products & services are good for business & the bottom line!
We will continue this discussion on inclusive employment & employability with our wide range of partners. Stay updated on our upcoming events & programmes!